Censoring Student Publications Persuasive Essay Essay

Imagine that you atomic number 18 a high schoolhouse student and devour just received the newest edition of your schools newspaper. As you ar flipping through the pages, you discover a terrible article written near you. How would you feel? Recently, there has been much debate on whether high schools should be commensurate to regulate the content of student publications, such as newspapers and magazines. banishship student publications would be beneficial because they whitethorn contain contrary things. Also, it would be favorable because the material in student publications may be stinking to its readers and the text may be indisposed written. Because of this, high school officials should have the right to comprise the content of student publications.First of all, student publications should be censored because they may be filled with inappropriate content. Some high school students atomic number 18 non mature enough to determine whether certain subjects and language are usable. Without censoring student publications, students may publish something with an inappropriate subject. Since it is used throughout todays entertainment, they may also use vulgar language. It is non appropriate for school, so high school officials should be able to censor student publications in case it is used.As a result of inappropriate subjects and vulgar language, the content of student publications may be offensive to its readers. If a student publisher does not like a fellow student, he or she may publish an article or so that student. Of course, it volition be something terribly offensive. Since student newspapers are given to the entire student body, a good deal everyone impart see it. This will lead to a higher incident of bullying. Bullying is already widespread, so it does not need to be increase by angry, careless teenagers.Lastly, most high school students are not good enough writers to publish a newspaper or magazine. Students articles will not always be grammatically correct and presentable. Their enquiry will be insufficient because they do not do enough research about most topics and write mostly off the top of his or her head. The articles will also be bursting with bias. Most students are not able to write an article without including bias because they are not mature writers at his or her age. Because of this, student publicationsshould be censored.In conclusion, high school officials crosswise the nation should have the right to control what goes into his or her schools newspaper or magazines. Because of immaturity and carelessness, students may publish an article about an inappropriate subject and include crude language. Content of student publications may be offensive and increase the risk of bullying. Also, the newspapers and magazines may be poorly written due to the lack of writing maturity. It is essential to students wellbeing that a law be passed that allows high schools to control their student publications for every school in the United States not just Hazelwood School.

John Adams †Harmonielehre Essay

By inventing the serial formation of twelve t nonpareil harmony and atonalism, Schoenberg had created the agony of modern medical specialty. The minimalists had rebelled against the authoritative, aurally ugly music of Schoenberg and the avant-garde beliefs of atonalism being the Promised Land, choosing instead to return to traditional tonality. Adams partially agreed with the rebellion against Schoenbergian music, his bring ins containing intelligibly minimalist elements. Thus when he spoke about freeing himself from the sham Schoenberg represented, he meant to reject serialism and atonality, as well as the process of composing which demands rigorous systemization of structure.However, Adams has also expressed his prize for Schoenberg. Kirchner, with whom Adams canvas while at Harvard, had himself been a student of Schoenberg. Though the minimalists had already paved the way for departure from the Schoenbergian model, it was perhaps still a troublesome decision for Adams to divert from such an influential figure. After all, Schoenberg pioneered serialism and atonality. In addition, having gr give up listening to the democratic music of his time, Adams was constantly essay to find a balance between what he listened to (notably American jazz, prevalent music, gospel music and rock n roll) and the music that he studied in university.Adams had upset ii c angstroms of intellection with Harmonielehres 1985 premiere minimalists thought it was a tribute to their no(prenominal) 1 bogeyman while modernists proverb it as a reactionary put up that took their heros detect in vain. This essay and so seeks to discuss the main characteristics of Adamss compositional style in particular reference to Harmonielehre, and hence attempt to place if, as a result of Adamss internal conflicts, the said work is more of a refreshing new departure or a return to tested and tested orchestral gestures.Adamss derivation from atonality may be considered a return to tr ied and tested orchestral gestures. He was particularly taken with the expressiveness of tonality, appreciating its potential to affect emotions in the hand of masters like Wagner, whom he greatly admired. In contrast, he order atonality severely localiseing in both its expressive black market as well as in its ability to maintain huge formal structures.Adams has re-embraced tonality in much of his music including Harmonielehre, containing long passages employing a single set of pitch classes usually encompassed by one diatonic set. His earlier foregathers generally remain diatonic through with(predicate)out. The first-year movement of Harmonielehre begins and ends with pound sign E pincer chords repeated in a typical minimalistic style, and the piece culminates with a tidal wave of brass and percussion over an E-flat major(ip) pedal point.However, Adams is not a complete traditionalist as his sympathetic vocabulary does not remain limited to purely diatonic chords. Non-d iatonic pcs ar frequently introduced in his youngr pieces beginning with Harmonielehre. Pcs outside E nonaged are first introduced in b.19 of the first movement, in this case D, devising the chord an Em7. typesetters case 1. deception Adams, Harmonielehre, mm. 17-21, orchestral reductionD reappears in b.31 and henceforth gains prominence. Here, it is featured in the piano, blurring the E minor centre.Example 2. washbowl Adams, Harmonielehre, concordant sketchThe end of the last movement (Meister Eckhardt and Quackie), features more chromatic harmonies, with a vast kindly struggle that breaks through into an emphatic wall socket on E-flat major. Unlike a traditional tonal piece with systematically planned harmonies and a conclusive modulatory sequence, Adams simply places the keys together, as if in a mixer, and let them battle it out. Nevertheless, the chromaticism is built on a diatonic basis, evident from their association with diatonic passages and the secondary role of the non-diatonic pcs.Harmonielehre is thus largely a tonal work and parodies the book by the selfsame(prenominal) title written by Schoenberg, in which he discusses the functions of tonal conformity only to completely renounce it. By the title of Harmonielere, Adams researchs aspects of harmony inwardly his induce lyric poem.Adamss subscription to minimalism may also be considered a return to tried and tested orchestral gestures since minimalism had been going on for some time before he came on scene. The principal minimalist features include a continuous formal structure, an heretofore rhythmic food grain and bright tone, a simple harmonic palette, a lack of extensive melodic lines, and insistent patterns. Some of Adamss early piano works, notably Common tones in simple(a) Time (1979-80, rev. 1986), Light Over body of water (1983), and Phrygian Gates (1978) fit the aforementioned criteria.This is also observed in the origin of Harmonielehre (Example 3). The minimal istic repetitions of the E minor chords result in the creation of a repetitive pulse.Example 3. nates Adams, Harmonielehre, mm. 1-10, orchestral reductionA simple harmonic palette (as discussed earlier) is a feature of both the minimalist and Tonal traditions. dimmed harmonic changes are evident in the opening (Example 3) the E minor chord lasts till b.19 when D is introduced in the flutes and oboes and only 26 disallow later (b.45) is a C added. The harmony finally changes again at b.59.These simple harmonies and gradual harmonic movement further imply the watch of minimalism.Example 4. stool Adams, Harmonielehre, harmonic sketchHowever, Adams expands these minimalist techniques rather than using the aesthetic and style common in Reichs or Rileys music. While most minimalists (with the notable exception of La Monte early) shunned the minimalist label, Adams embraces it and feels that he has exceeded the label Minimalism really can be a bore you get those Great Prairies of non-event but that highly polished, perfectly resounding sound is wonderful. His later works, while still bearing some minimalist characteristics, depart from the common aesthetic, and no attempt is made to achieve systematic purity.Adams formulates his melodies using an additive technique, which is common to Glass. However, unlike Glass, t present is no distinct pattern as to where or when Adams chooses to add or subtract notes, and the answer melody is unpredictable. This is seen in the second violins in the first movement (Example 5)Example 5. Adams, Harmonielehre, mm. 180-84, second violinsAnother guinea pig can be drawn from the opening, featuring the minimalist repetition of E minor chords which do not recur in any regular rhythmic pattern. The sense of pulse is unclear and somewhat unpredictable as the chords move closer by increments and create a syncopated effect, compromising the minimalist technique of even and continuous pulsation.Adamss deviation from Minimalism i s also manifest by his remarks in social intercourse to Harmonielehre Im not the kind of composer who previsages the entire structure of a piece in advance in a certain sense, I feel the structure as Im creating it.Adams is not a pure Minimalist while he utilizes Minimalist techniques, his simultaneous friendship of expressivity is unique. The combination of both traits is a refreshing departure from both extremities. In Adams words, I dont hurt the kind of refined, systematic language that the minimalists have I rely a lot more on my intuitive sense of balance as far as I can tell, most nineteenth-century composers wrote on intuitive levels. He found that the Minimalist aesthetic of non-teleology resulted in a confined emotional bandwidth and threatened to limit Minimalist music. Thus in most of his works, he employs Minimalist techniques to explore its expressive emotional potential something the first generation of Minimalists generally eschewed.Adams illusion for expr essiveness is not only evidenced by his embracement of tonality, but also by other signature Romantic traits found in his works. This is especially full-strength in Harmonielehre, which verges on Minimalism, but touches almost as much on a melodic romance. The combination of minimalist techniques with Romantic expressivity is evidenced in the opening of the last movement. The flutes take the accompanying line, with repetitive patterns first on E and G, consequently on an E minor triad. A melody characterised by expressive leaps (taken by the strings) is heard over the shimmering waves of repetition. such timbre further creates a warm, emotive sound.The same movement contains a passage beginning with pounding E minor chords. The harmony here is relatively simple, gradually shifting from one chord to the next through the addition or alteration of a note (a rather Minimalist characteristic). Minimalist harmony combines with the Romantic caryopsiss to culminate in the climax (Exampl e 6), with the texture and sound continuously thickening and unsubtleening.Example 6, Harmonic sketch, Meister Eckhardt and QuackieAnother exercise can be seen in the first movement (mm. 254-300), which contains a broad singing melody first carried by the solo horn then cellos, and later the upper strings. The accompanying triple arpeggios (first harp and woodwinds) weld the fragment with the preceding passage of repetitive patterns and pulses. Along with the sustained brass chords, the music reaches a climax with the amalgamation of the deuce different styles, reminiscent of Romanticism with the broadening texture and warm sound.Example 7. Harmonielehre I (bar 257 267)Thus although these passages intelligibly exceed the Minimalist style in their melodic and harmonic construction, the Minimalist technique dominates the accompaniment in rhythm and texture, a distinct example of how the music is a refreshing new departure.The shades of Mahler, Sibelius, Debussy, and the five-year -old Schoenberg are everywhere in this strange piece. The second movement of Harmonielehre (The Anfortas Wound) alludes to Sibelius stern Symphony (1910 11), which Adams claims as the primary generating model , evidenced by the long, sad melody played by muted cellos. This movement also bears a programmatic reference to Wagners Parsifal (1857 1882) featuring Anfortas , represented by the long, elegiac trumpet solo. wrenching harmonies, constantly descending chords and regular meters contribute to the imagery of sickness and confinement, one day after another, just rolling on.The ending of the movement contains two giant climaxes, the second one a tribute to Mahlers undressed Ninth Symphony (1909 1919). The first movement bears a tribute to the late Romantics, including allusions to, ironically, Schoenbergs Gurrelieder (1900 1911). The shimmering effect in the opening of the third movement even alludes to early Impressionism. These Romantic traits, along with the Minimalistic slow harmonic rhythms, again visual aspect the eclectic treatment of both styles.In conclusion, Harmonielehre is a combination of the harmonic economy of Minimalism with the picturesque extravagance of late-Romantic orchestration. Adams does not revolutionize music in the way that Schoenberg or the minimalists did by completely rejecting the previous popular approach to composition. His music could thus be considered a return to tried and tested orchestral gestures. However, by combining both romantic expressiveness and minimalist techniques, he has created a new level of balance between the two which is indubitably a refreshing departure from both styles. In his own words, Adams says that Many composers want to rewrite history or something. I dont.BibliographyBooksJ. Adams, Hallelujah uniting Composing an American Life (London, 2008) A. Schoenberg, Theory of Harmony (London, 1983)O. Karolyi, Modern American unison from Charles Ives to minimalists (United States, 1996), 304 D. A . Lee, Masterworks of 20th-Century symphony The Modern Repertory of the Symphony Orchestra (New York, August 2002), 1-7 Watkins, 572. / 576-77ArticlesJ. Adams, prior Notes for HarmonielehreJohn Adams, quoted in Michael Steinberg, Harmonium, by John Adams, program notes for the San Francisco Symphony, Stagebill, 4, 6-7 Jan. 1987, 20B. Philip Clark, Programme Notes for the BBC issue Orchestra of Wales, 28 Jan 2011 The give-and-take between Jonathan Cott and Adams concerning Harmonielehre in liner notes to Harmonielehre (Nonesuch 79115, 1985) T. A. Johnson, Minimalism Aesthetic, direction or proficiency?, The Music Quarterly, Vol. 78, No. 4 (Winter, 1994), 747-773 T. A. Johnson, Harmonic style in the Music of John Adams A Hierarchical Approach, journal of Music Theory, Vol. 37, No. 1 (Spring, 1993), 117-156 T. may, Interview John Adams reflects on his life, The John Adams Reader, ed. Thomas May (USA, 2006), 2-28 C. Pellegrino, Aspects of Closure in the Music of John Adams, Pers pectives of New Music, Vol. 40, No. 1 (Winter, 2002), 147-175 A. Ross, The Harmonist, The John Adams Reader, ed. Thomas May (USA, 2006), 29-44 K. R. Schwarz, Young Composers John Adams, Music and Musicians, Mar. 1985, 10. K. R. Schwarz, handle vs. Intuition in the Recent full treatment of Steve Reich and John Adams, American Music, Vol. 8, No. 3 (Autumn, 1990), 245-273 M. Steinberg, Harmonielehre, The John Adams Reader, ed. Thomas May (USA, 2006), 101-105 John Adams, quoted in Michael Steinberg, Harmonium, by John Adams, program notes for the San Francisco Symphony, Stagebill, 4, 6-7 Jan. 1987, 20B David Sterritt, John Adams and His Nixon in china Could This Be Another Porgy and Bess? Christian Science Monitor, 19 Oct. 1987, 21-22 John Adams, From Nixon in China to Walt Whitman An Interview with John Adams interview by Edward Strickland, Fanfare, Jan-Feb. 1990, 46. WebsitesP. Gutmann, John Adams Popularity without Pondering, Classical Notes (accessed 15 November 2011), http//www .classicalnotes.net/columns/adams.htmlharmonielehre J. Kosman, Harmonielehre, John Adams, Chester Novello (accessed 15 November 2011), http//www.chesternovello.com/default.aspx?TabId=2432&State_3041=2&workId_3041=23704 D. Robertson, Transcript of David Robertson Conductor and music scholar discusses the vastness of John Adams orchestral work Harmonielehre in helping us visit the way music can look back yet watch the new in musical sounds, The Music Show (accessed 20 November 2011), http//www.abc.net.au/rn/music/mshow/s924166.htm C. Zeichner, Minimalism maximized John Adams, Ariama (accessed 21 November 2011), http//www.ariama.com/features/minimalism-maximized-john-adams DiscographyJ. Adams, Harmonielehre, City of Birmingham Symphony Orchestra, Sir Simon rattling (EMI Classics), 1994, CD B000002RU2General CommentsAn excellent response to the question. You have used an estimable range of sources and, most importantly, identified critical material arising from the premiere of the piece. You have not only used music examples effectively, but made your own harmonic analyses where none others were available. Your writing style is clear and concise and address accurate. Countermarkers comment agreed. An outstanding essay, well-done 1 . J. Adams, Introductory Notes for Harmonielehre 2 . Loc. cit. 3 . J. Adams, Hallelujah Junction Composing an American Life (London, 2008), p.107 4 . K. R. Schwarz, Process vs. Intuition in the Recent Works of Steve Reich and John Adams, American Music, Vol. 8, No. 3 (Autumn, 1990), p.245-273 5 . Philip Clark, Programme Notes for the BBC National Orchestra of Wales, 28 Jan 2011 6 . Adams, Op. cit., 104 (Hallelujah Junction) 7 . Henceforth abbreviated as pcs 8 . T. A. Johnson, Harmonic Vocabulary in the Music of John Adams A Hierarchical Approach, Journal of Music Theory, Vol. 37, No. 1 (Spring, 1993), 117-156 9 . Examples Harmonium (1980), Common Tones in Simple Tone (1979) and Shaker Loops (1978) 10 . T. A. Johnson, Mi nimalism Aesthetic, Style or Technique?, The Music Quarterly, Vol. 78, No. 4 (Winter, 1994), 747-773 11 . Johnson, Op. cit, 136 (Journal of Music Theory) 12 . Adams, Op. cit., cxxx (Hallelujah Junction) 13 . M. Steinberg, Harmonielehre, The John Adams Reader, ed. Thomas May (USA, 2006), 101-105 14 . T. A. Johnson, Op. cit, (Journal of Music Theory), 117-156 15 . T. A. Johnson, Op. cit. (The Music Quarterly), 747-773 16 . T. A. Johnson, Op. cit. (The Music Quarterly), 747-773 17 . David Sterritt, John Adams and His Nixon in China Could This Be Another Porgy and Bess? Christian Science Monitor, 19 Oct. 1987, 21-22 18 . John Adams, quoted in Michael Steinberg, Harmonium, by John Adams, program notes for the San Francisco Symphony, Stagebill, 4, 6-7 Jan. 1987, 20B 19 . K. R. Schwarz, Op. Cit. (American Music) 245-273 20 . T.A. Johnson, Op. Cit. (Journal of Music Theory), 117-156 21 . From the discussion between Jonathan Cott and Adams concerning Harmonielehre in liner notes to H armonielehre (Nonesuch 79115, 1985) 22 . John Adams, in an interview held in 1986 23 . T. May, Interview John Adams reflects on his career, The John Adams Reader, (USA, 2006), 2-28 24 . K. Robert Schwarz, Young American Composers John Adams, Music and Musicians, Mar. 1985, 10. 25 . Joseph Pehrson, New music Connoisseur, review for Harmonielehre 26 . T. A. Johnson, Op. Cit. (Journal of Music Theory),754 27 . Adams, Op. Cit., Notes for Harmonielehre 28 . Steinberg, Op. Cit., 103 29 . Based on C.G. Jungs discussion of Anfortas, the king whose wounds could never be healed 30 . Steinberg, Op. Cit., 105

Beauty in “The Bluest Eye” Essay

The Bluest Eye is a brilliantly written new revealing the fictional trauma of an el so far-year-old sullen girl named Pecola Breedlove. This humbug takes place in the t cause of Lorain, Ohio during the 1940s. It is told from the perspective of a infantile girl named Claudia MacTeer. She and her sister, Frieda, make out witness to the terrible plights Pecola is unintention totallyy put through. Pecola chooses to hide from her disabling look behind her clouded dream of possessing the ever so cherished profanest of eye. The Breedloves constant bickering and ever growing poverty contributes to the stirred downfall of this teeny-weeny girl. Pecolas misery is obtained through the touch of her bugger offs hand and the voice of her partnerships struggle with racial separation, anger, and ignorance. Her innocence is harshly ripped from her grasp as her father rapes her limp existence.The communitys anger with its own insecurities is taken out on this poor, ugly, black, non-ideal, young girl. She shields herself from this sorrow behind her obsessive plea for unsanctified eye. still her eyes do non replace the pain of carrying her fleeing fathers muff. Nor do they protect her from the shady eyes of her neighbours. Though this book discuses minus and disturbing situations, it teaches a very positive lesson. The theme of The Bluest Eye is that of depending on outside influences to become aw be of ones own peach tree and to fabricate ones own self image shadower be extremely damaging.Topic Tracking BeautyBeauty 1 Claudia is constantly faced with white ideals of dish aerial. For Christmas one year, she receives a loved, nordic-haired, pink-skinned biddy. Rather than approve the doll, she destroys and dismembers it as a result of her anger. Claudia feels she brook neer measure up to the beauty of white children, the beauty that all the world reveres. Beauty 2 The Breedloves are poor and ugly. At least that is how they think the world views them. Their beliefs that they are ugly come from white American media al elans portraying whites as representations of what is better-looking. Because of this, they do not strive for more, for they think that they do not merit to have more. Beauty 3 Pecola wishes that she had obscure eyes. She thinks that if her eyes were savory, and t presentfore pleasing according to white American measures, then her problems would go international and her smell would be beautiful. Then perhaps, her classmates and teachers would not despise her and think she was so ugly. She so hates herself that she stares at herself in the mirror trying to figure out whither her evil comes from. Beauty 4 For one year Pecola prays that her eyes testament operate blue. She has many problems in her life, starting with family issues, and she thinks that if she had blue eyes, her problems might go away.And even more than that, if she had blue eyes, people would see her as beautiful, and then she would be able to see herself as beautiful too. Being a black little girl in a golf-club that idolizes blonde-haired blue-eyed beauty, Pecola thinks she is ugly. Pecola sympathizes for the dandelions because she knows what it is equal to be devalued. She finds beauty in the weeds, for she thinks that people see her as a weed. Beauty 5 A new little girl, named Maureen Peal, comes to Claudia and Friedas school. Maureen is revered for her looks, which people deem beautiful. She has lighter skin and eyes than most of the an early(a)(prenominal) children, and everyone adores her because of this. She is looked upon as beautiful because her characteristics are somewhat more white than some other black peoples.This causes many to be jealous of her. However, Claudia and Frieda are not jealous. They see through the standards placed on beauty, and if Maureen is what is beautiful, this means that they are not beautiful (according to society). Beauty 6 When the girls are walkway home from getting ice cream af ter school, they pass a movie theater with a picture of Betty Grable on the building. Maureen and Pecola both tell that they love Betty Grable, an double for white American beauty with her blonde hair and blue eyes. However, screening her disdain for such standards placed on beauty, Claudia says that she prefers the actress, Hedy Lamarr, who has dark hair. Beauty 7 In her younger years, Pauline Breedlove occupied herself by going to the movies. It was here that she got her first glimpse into what idealized beauty was. She saw the Hollywood blonde-haired, blue-eyed bombshells as being true representations of beauty. And anything that strayed from these looks, including her own, was seen as not pretty.American society placed their standards of beauty onto the world, and because of this, many people began to realize how far away they were from those standards. Beauty 8 Pecola goes to visit Soaphead Church with the hope that he provide be able to fulfill her wish to have blue eyes. She thinks that with blue eyes, all of her problems will disappear and the world will love her because she will be beautiful. The world, seen through blue eyes, will also appear beautiful to Pecola. Beauty 9 Claudia prays that Pecolas foil will survive. She needs the despoil to live to counteract societys standards set on beauty, which say that blonde-haired, blue-eyed little girls are all that is pretty. Claudia hopes that with this new black sister people will change and see blackness as something that can be admired and something that is beautiful.Topic Tracking growCulture 1 Mr. Henry moves into Claudia and Friedas house. One day, the girls come home and when they walk in Mr. Henry greets them. He flatters them by telling them they look just rely Greta Garbo and Ginger Rogers, two white American female actresses. These two actresses be American societys ideal beauty, with their blonde hair and blue eyes. They, and other actresses resembling them, were so idealized by th e media that it forced young American girls, both white and black, to question their own beauty if it differed from the standard of blond hair and blue eyes. Culture 2 After sightedness the cup with Shirley Temple on it, Claudia explains her ill feelings for her. Shirley Temple was the epitome of what all of America adored in little girls her bouncy blonde curls and big blue eyes. This sickened Claudia, as she was so different from Shirley Temple and all of the other little girls who looked like Shirley. Culture 3 Claudia tells the story about the doll she received for Christmas one year.This doll was a beautiful doll that had blonde hair, blue eyes, and pink skin. Instead of appreciating the doll like most other children would have done, Claudia dismembered and destroyed the doll. She was sick of having American ideals of beauty placed on her, which said that being white with blonde hair and blue eyes was what was deemed as beautiful. Culture 4 This excerpt from a first regulari ze reading primer describes the perfect white family. Morrison uses these excerpts in many points of the story to illustrate the dichotomy between the ideal white family, and the family of blacks, specifically Pecolas family. The reading book perpetuates the stigma that what is seen as ideal in American grow means having a neat little house, run by two loving parents, with two children, one of which has blonde hair and blue eyes, and a fun loving dog who plays with the children. This social stigma presses on children who are different that are reading these books, and makes them think they are abnormal and unacceptable. Culture 5 The Breedloves are described. They think they are poor and ugly, and it says that much(prenominal) of the reason they think this is because of the white American media.The media, as part of our culture, sets the standards for what defines beauty, and anything wander from these standards is viewed as ugly. Culture 6 Pecola is constantly faced with the st andards set on her society by American culture. She cannot even enjoy a valet of candy without feeling that she is different and lacking in some way in terms of beauty. When she goes to eat her Mary Jane candy, she is mesmerized by the little girl of Mary Jane on the cover, a blonde-haired, blue-eyed girl. These cultural pressures of what defines beauty make Pecola aware of just how much she strays from that defined beauty. This eventually leads to her desire for blue eyes, which in turn leads her into madness. Culture 7 When Pecola, Maureen, Claudia and Frieda are walking home from the ice cream shop, they pass a theater with a picture of Betty Grable on it. Young girls are bombarded with American cultures ideals of beauty, such as pictures of famous actresses. Betty Grable in particular, with her blonde hair and blue eyes, makes Pecola and Maureen want to look like her. However, despite all of their hopes and wishes, they will neer be able to look like that, and they are left as the victims of a culture that standardizes and limits young children.Culture 8 During her younger years, Pauline Breedlove spent a lot of time at the movie theater. It was here where she learned American standards of true beauty. Constantly faced with actresses like jean Harlow, the ultimate Hollywood blonde bombshell, Pauline was forced to examine her own beauty in terms of Harlows. She realized that she did not look anything like Harlow, and based on this, came to the conclusion that she must be ugly. However, her feelings of ugliness were stringently based on cultural standards set on her through the long suit of Hollywood. Culture 9 Claudia feels the need for Pecolas baby to be springy and healthy. She wants the baby to survive because she wants to counteract the cultural emphasis placed on white girls with blonde hair and blue eyes, exemplified by the types of white baby dolls most children adore (dolls that look like Shirley Temple). If Pecolas baby lives, maybe people ca n learn to love a black baby and see black as beautiful too.At least this is what Claudia is hoping for. Culture 10 Pecola beats her arms like a bird, and attempts to fly up to the sky. However, she cannot. The reason she cannot is because she has been held back by the culture in which she lives, a culture that values white beauty, and ignores black beauty. It was an inevitable end result that Pecola would never be able to achieve the standards of beauty she wanted to. She was born a black child, and unfortunately, her culture does not accept black beauty. Thus, her dreams would never be fulfilled. And even though she thinks she has blue eyes, the world around her does not make her as she wishes to be seen. And because of this, she is driven to madness, caused by the pressures and social standards of her culture.

Any Human to Another Essay

Countee Cullen was an African American writer during the Harlem Renaissance. His poem Any humanity to A nonher calls on whites and Americans in general to put aside their racial differences and come together in harmony. Cullens reflective and didactic odor is established by means of numerous rhetorical dev ices.The first thing wizard notices when reading the poem is the constantly ever-changing rhyme scheme. Cullen uses a changing thou to emphasize each stanza, making them stand apart nevertheless still sound nice together diverse yet single. The on the whole poem is about this paradox and coming together despite our differences. mint need to connect with others and not stay shut up solely in solitude.Many of the stanzas contain similes to elaborate on the reservoirs purpose. The first stanza relates sorrow to an arrow that pierces all parts of the body to the deepest core, through the prolific and past the b unmatchable. The second stanza compares blacks and whites to riv ers and the sea (fresh and salty piddle). The last stanza relates wo again to a weapon, calling it a blade shining and scanty that must strike me down, and sorrow to a crown of bitter bitter aloes wreathed. The similes in the last stanza mean that although it is just abouttimes painful and/or harsh to share others grief, it is still something we must do. There is a metaphor in the third stanza that compares living our lives alone to pitching a tent in solitude, walled into our own little world.Several times, Cullen uses dichotomies to contrast things that symbolize the whites and blacks. They are compared to fat and bone (stanza 1), sea and river (stanza 2), and sun and shadow (stanza 3). Despite these obvious differences , the author emphasizes the ability and importance of coming together, like salt and fresh water do in bays and sun and shadow do in some valleys. The fourth stanza employs personification of grief and joy, also showing the dichotomy amid them. While joy only favors a few, grief is a ballpark factor shared by all people, and so it is a crude ground on which anyone can come together.Finally, the poem contains Biblical allusions to Romans 1215-18Rejoice with those who rejoice mourn with those who mourn. Live in harmony with one another. Do not be proud, but be willing to partner with people of low position. Do not be conceited. Do not repay anyone evil for evil. Be careful to do what is right in the eyes of everybody. If it is possible, as far as it depends on you, live at mollification with everyone. This passage talks about sharing others grief rather of remaining cut off and apathetic. Cullen shares the authors wish for peace between unlike people. This ties to the last line, where my sorrow must be displace on your head like a crown alludes to Christs crown of thorns because Jesus was a man of the people and was very empathetic he put into practice what Cullen is calling all Americans to do. Cullen uses allusion, paradox, d ichotomy, simile and metaphor, personification, and meter to establish the tone and theme of his poem Any Human to Another.

Carr and the Thesis Essay

Edward Carr begins What is History? By saying what he call ins write up is nonby being negative. In Carrs words, what history is non, or should non be, is a fashion of constructing historical accounts that atomic number 18 obsessed with both the facts and the documents which are said to contain them. Carr believes that by doing this the profoundly important shaping big businessman of the historiographer will surely be downplayed. Carr goes on to argue in his first chapter- that this downgrading of historiography arose because mainstream historians combined three things first, a simple but rattling strong assertion that the proper function of the historian was to show the ultimo as it sincerely was irregular, a positivist stress on inducive method, where you first make up the facts and then draw finishs from them and third and this especially in Great Britain a dominant empiricist rationale. Together, these constituted for Carr what still stood for the common sce nt out take of historyThe empirical theory of knowledge presupposes a complete dissolution between subject and object. Facts, like sense- seals, impinge on the observer from outside(a) and are independent of his consciousness. The process of reception is passive having received the data, he then acts on themThis consists of a corpus of as trusteded factsFirst get your facts straight, then plunge at your peril into the shifting sands of recital that is the ultimate wisdom of the empirical, commonsensible school of history. 2 Clearly, however, commonsense doesnt work for Mr.Carr.For he sees this as precisely the judgement one has to reject. alas things begin to get a little complicated when Carr tries to show the light, since maculation it seems he has three philosophical ways of liberation or so his studies one being epistemological and two ideologic his prioritizing of the epistemological over the ideological makes history a science too complex for comprehension to anyo ne former(a) than himself. Carrs epistemological melodic line states that not all the facts of the past are actually historical facts. Further more(prenominal), in that location are vital distinctions to be force between the events of the past, the facts of the past and the historical facts. That historical facts wholly execute this way is by being branded so by recognized historians. Carr develops this melodic phrase as follows What is a historical fact? According to the commonsense view, there are certain basic facts which are the same for all historians and which form, so to peach, the backbone of history the fact, for example, that the battle of Hastings was fought in 1066. that this view calls for two observations. In the first place, it is not with facts like these that the historian is in the first place concerned. It is no doubt important to know that the great battle was fought in 1066 and not 1065 or 1067The historian must not get these things wrong. But when poin ts of this kind are raised, I am reminded of Housmans remark that verity is a duty, not a virtue. To praise a historian for his accuracy is like praising an architect for using well-seasoned timber. It is a necessity condition of his work, but not his essential function.It is precisely for matters of this kind that the historian is entitled to rely on what stimulate been called the auxiliary sciences of history archaeology, epigraphy, numismatics, chronology, and so-forth. 3 Carr thinks that the insertion of such facts into a historical account, and the signifi johnce which they will have sexual intercourse to some other selected facts, depends not on any quality innate to the facts in and for themselves, but on the reading of events the historian chooses to give It utilise to be said that facts articulate for themselves. This is, of course, untrue.The facts speak and when the historian calls on them it is he who decides to which facts to give the floor, and in what order or contextThe only reason why we are interested to know that the battle was fought at Hastings in 1066 is that historians regard it as a major historical event. It is the historian who has decided for his own reasons that Caesars crossing of that petty stream, the Rubicon, is a fact of history, whereas the crossings of the Rubicon by millions of other peopleinterests nobody at allThe historian is therefore necessarily selective.The belief in a rugged core of historical facts existing objectively and independently of the historian is a preposterous fallacy, but one which it is very hard to eradicate. 4 side by side(p) on from this, Carr ends his argument with an illustration of the process by which a rebuff event from the past is transformed into a historical fact. At Stalybridge Wakes, in 1850, Carr tells us about a gingerbread seller being shell to death by an angry mob this is a well attested and authentic fact from the past. But for it to become a historical fact, Carr argues that it undeniable to be interpreted up by historians and inserted by them into their interpretations, thence go part of our historical memory. In other words concludes Carr Its status as a historical fact will turn on a question of interpretation. This element of interpretation get downs into every fact of history. 5 This is the plaza of Carrs first argument and the first position that is easily taken away after a quick read his work.thereby ab initio surmising that Carr thinks that all history is just interpretation and there are really no such things as facts. This could be an easily mislead finding if one ceases to read any further. If the interpretation of Carr stops at this point, then not only are we left with a strong impression that his square argument about the nature of history, and the status of historical knowledge, is effectively epistemological and skeptical, but we are also not in a good position to see why.Its not until a a couple of(prenominal) pages past the Stalybridge example that Carr rejects that there was too skeptical a relativism of Collingwood, and begins a few pages after that to reinstate the facts in a rather unproblematical way, which last leads him towards his own version of objectivity. Carrs other two arguments are therefore crucial to follow, and not because they are explicitly ideological. The first of the two arguments is a perfectly reasonable one, in which Carr is opposed to the obsession of facts, because of the resulting common sense view of history that turns into an ideological expression of liberalism.Carrs argument runs as follows. The classical, liberal inclination of progress was that individuals would, in exercising their freedom in ways which took account of the competing claims of others somehow and without too much intervention, move towards a harmony of interests resulting in a greater, freer harmony for all. Carr thinks that this idea was then broad into the argument for a sort of general exper t laissez-faire, and then more particularly into history.For Carr, the fundamental idea supporting liberal historiography was that historians, all going about their work in different ways but careful of the ways of others, would be able to collect the facts and allow the free-play of such facts, thereby securing that they were in harmony with the events of the past which were now truthfully represented. As Carr puts this The ordinal century was, for the intellectuals of Western Europe, a comfortable period exuding confidence and optimism.The facts were on the whole satisfactory and the inclination to ask and answer awkward questions about them correspondingly weakThe liberalview of history had a turn up affinity with the economic doctrine of laissez-faire also the product of a serene and self-confident brainpower on the world. Let everyone get on with his particular job, and the hidden hand would take care of the universal harmony. The facts of history were themselves a demonst ration of the supreme fact of a beneficent and evidently infinite progress towards higher things. 6 Carrs second argument is therefore both straightforward and ideological.His point is that the idea of the freedom of the facts to speak for themselves arose from the happy coincidence that they just happened to speak liberal. But of course Carr did not. Thereby knowing that in the history he wrote the facts had to be made to speak in a way other than liberal (i. e. in a Marxist type of way) then his own experience of making the facts, his facts, is universalized to become everyones experience. Historians, including liberals, have to transform the facts of the past into historical facts by their positioned intervention.And so, Carrs second argument against commonsense history is ideological. For that matter, so is the third. But if the second of Carrs arguments is easy to see, his third and final one is not. This argument ask a little ironing out. In the first two critiques of common sense history, Carr has effectively argued that the facts have no intrinsic value, but that theyve only gained their relative value when historians put them into their accounts after all the other facts were under consideration.The conclusion Carr drew is that the facts only speak when the historian calls upon them to do so. However, it was part of Carrs position that liberals had not recognized the shaping power of the historian because of the passion of the fact and that, because of the dominance of liberal ideology, their view had become commonsense, not only for themselves, but for practically all historiography. It appeared to Carr that historians seemed to subscribe to the position that they ought to act as the channel through which the facts of the past for their own sake were allowed self-expression.But Carr, not wanting to go the route of his fellow historians, nor wanting to succumb to the intellectual complaints about the demise of the experience of originality, says In the following pages I shall filter to distance myself from prevailing trends among Western intellectualsto show how and why I think they have gone astray and to stake out a claim, if not for an optimistic, at any rate for a saner and more balanced outlook on the future. 7 It is therefore this very pointed position which stands behind and gives most, if not all, of the reason for Carrs writing What is History?Carr himself seems to be quite trig that the real motive behind his text was the ideological necessity to re-think and re-articulate the idea of continued historical progress among the conditions and the doubters of his own skeptical days. Carrs real concern was the fact that he thought the future of the whole modern world was at stake. Carrs own optimism cannot be support by the facts, so that his own position is just his opinion, as evenly without foundation as those held by optimistic liberals. Consequently, the only conclusion that can arguably be drawn is that the past d oesnt actually enter into historiography, except rhetorically. In actuality there should be no nostalgia for the loss of a real past, no sentimental memory of a more certain time, nor a panic that there are no foundations for knowledge other than rhetorical conversation.

Air Force One

One is a delineation about that the president of the United States of America goes to Moscow, and he gives an inspiring quarrel about the Aquas new Zero- tolerance policy with terrorism. However, during the flight home, a make out of terrorists pee they be the news crew of Russia, and they take over the skim success extensivey with a betrayers, who is an agent of Secret Service, help. The president does non take his family and the other hostages, and he choose to fight against the terrorists.Overall, he wins the fight, and the majority of the hostages and the first-year family has been saved. The First Leadership death chair mob marshal President crowd to evolveher Marshall deserves as draw. To begin with, as a leader, he Is amenable and brave. When the crawls comes, he does non choose to escape, though he has the chance, he waistcloth with his people, and tries his best to save his people and family from the terrorists. Moreover, as a leader, jam has full of positive energy, and he also has the sense of howeverice.This good deal be be by according to his words during his speech in Moscow, Peace Is not yet the absence of conflict, but the presence of justice. Further more than, as a leader, pile Marshall is wise. According to this quote, If you give a mouse a cookie, its goanna regard a glass of milk. From this quote, it shows that James Marshall is so wise that he knows he can not compromise with the terrorists because the terrorists will be more and more greedy. Overall, President James Marshall deserves as leader because he is responsible, brave, wise, and has the sense of Justice.The Second Leadership Vice President Kathy Bennett Vice President Kathy Bennett deserves as leader. First of all, as a leader, she is unruffled and manful enough. When she has comprehend that the terrorists have hijacked, ND the president, James Marshall, is still alive, she says that, If were going to defend, we have to act now. From this quote, it shows that Bennett is real manful, and she knows that if something has been decided, is must be done without hesitate. More importantly, Kathy Bennett is very intelligent.When she knows that the terrorists are armed, she realizes quickly that there must be a betrayer in Secret Service, and this can be proved by this quote, How the hell did they get Air Force One? Finally, Vice President Kathy Bennett deserves as leader because she is unruffled, manful, ND really intelligent. The Third Leadership Ivan Surrounds Ivan Surrounds is a little police chief of the terrorists, he deserves as leader. First of all, he is very aggressive, and he can always over his enemy ahead.For instance, Your national credentials adviser has Just been executed. Moreover, as a leader of terrorists he is very stabilize. Ivan Isochronous quietude Is easy to be proved. For Instance, forwards they hijack the plane, he and his men pretend to be the news crew of Russia, and they are so calm that do not show any slip before the crestless and Secret Service. In conclusion, Ivan Surrounds deserves as leader because he Is really aggressive and very calm even face to face with the enemies.Air Force One By Lie-Jigsaw does not level his family and the other hostages, and he choose to fight against the President James Marshall deserves as leader. To begin with, as a leader, he is responsible and brave. When the crisis comes, he does not choose to escape, though family from the terrorists. Moreover, as a leader, James has full of positive energy, during his speech in Moscow, Peace is not merely the absence of conflict, but the reserve of Justice. Furthermore, as a leader, James Marshall is wise.According to unruffled and manful enough. When she has heard that the terrorists have hijacked, inform national security adviser has Just been executed. Moreover, as a leader of terrorists he is very calm. Ivan Isochronous calmness is easy to be proved. For instance, before they hijack the plane, he and hi s men pretend to be the news crew of Russia, and they are so calm that do not show any slip before the securities and Secret Service. In conclusion, Ivan Surrounds deserves as leader because he is really

Effects of Ofw Essay

The effects of overseas filipino workers in their childrenoversea Filipino Workers sacrifice a lot to provide a give life for their families in the Philippines. They spent holidays, birthdays, anniversaries, Christmas, New Year and other beta occasions away from their families. It has an effect of the children of Ofws. No money can supervene upon the hug of a find or mother, no toy or balikbayan box can take the place of the step time spent together with ones family. Children will feel that they argon missing the love of their father and or mother and it doesnt feature to be that way. The cyberspace has tools to can bring families together for free. These tools can provide ways for families to look into and hear each other for free. It gives them the chance to connect and spent quality time even if they atomic number 18 hundreds of miles away.Ofw sacrifices and reasons why they leaveHere in the Philippines poverty is rampant, the hardships of life ar in one package al erec t. Thats why many Filipinos work overseas looking for greener pastures, to provide get needs for there family, Overseas Filipino Workers (OFW) also have the prestigiousness to be c completelyed our new heroes for they send foreign money inside the Philippines with it we argon able to pay the dept of our nation where it had been already ballooned into billions because of our incapable government.These are the reasons why they leaveFirst reason poverty, poverty is everywhere, it is all over the dry land and we cannot deny that the Nation of the Philippines is not excluded to it for it is even a third orb country.Secondly, Overpopulation the population of the Philippines is estimated 99,900,177million (July 2010 est.) by looking closely, the demands for workers decreases because the quantity of people needing a commerce is overflowing.Third One big impact is our incapable government, yes We know that they are trying there best to eradicate this poverty plague in our nation but it is not enough to make up all the things that the people really need, they need a right government who are not blind, mute and cannot hear to know what is happening to our dying nation. last the lazy houseband or husband I should articulate, the father is the provider of the house, this is our in dogma all over the world but sadly to say here in the Philippines this is where you can find abundantly these housebands.These are the usefulness and Disadvantages of OFWAdvantages1. You could just have the root of all kinds of evil which money. Thats the of import purpose of working abroad. 2. You will have more relatives and friends.Disadvantages1. Far from your families and friends. 2. You have to adjust to your new environment. 3. The Philippine goverment considers OFWs as living heroes but if you are in trouble you may realize that most heroes are suffering from death. 4. For the first time being an OFW, you have to be ready for the unknown. 5. If you have chidren, Sorry you could no t see them growing up. 6. Its just a waste of time. Just stay home and enjoy whats in there.

Motivation and Control: The Police Supervisor’s Dilemma

Is there a family kindred in the midst of the amounts of reign desired in a police organization and the force of police officials to reach a motive environment among rank-and-file incumbents? If so, how is balance arrived at between these two app bently opposite concerns in police organizations? I suppose that the relationship between the control which is desired and the ability to create a motivating environment. It is not a clear cut relationship and it provide cause problems inside the organization and for the employees.The problem with this relationship is that season the mass in charge of the organization want a qualify amount of control, they cannot accomplish this without almost repercussions. The difficulty lies within how to gain this control without completely alienating every employee who works within the organization. The important breach of the relationship is to compromise and understand that the officers consecrate necessitate which mustiness be add ressed. An example of how important that these two needs be met shows in Maslows unavoidably Theory. (Stojkovic, Kalinich, and Klofas, 2003).Maslow asserts that the officers have the need to feel safe in their environment and excuse from and threat of attack by aggressors. (Stojkovic, Kalinich, and Klofas, 2003). The relevance of this to the relationship in uncertainty is with Captain Frebes new schema to micromanage the officers. This also forces the hands of the sergeants to take the predate as the overseers of the micromanagement. The officers and sergeants believe that they are being attacked by an aggressive force, and therefore, their impose needs are not being met. This causes the higher needs to decrease.A balance result not be found with the current strategy that Frebe is using. It denounces the officers believe that they cannot be trusted to do their jobs. While there were a number of officers who were not doing their jobs, the changes impacted those who were doi ng their jobs. The system is too complex. Instead of touch on the situation, it only made it worse. The employees believed that they were unable to do their jobs because they were being micromanaged. The sergeants were angry because the item that they were being makeed away from their duties to watch the officers and write reports about the officers performance.This was a awful idea, but it was demanding an excessive solution for the situation. If Frebe had requested that the reports were written on a less frequent basis it may have been easier to deal with. For precedent a compromise could have been reached if Frebe had solicited feedback before the situation became out of hand. It would have been armed serviceful if Frebe asked the Sergeants and the officers for their input to solve this problem. How could have Captain Frebe instituted the mechanisms for officer right without alienating officers?What role do officers have in creating a motivating environment within police o rganizations? Captain Frebes first wrongdoing was to not ask for advice or for input before implementing such stiff changes. The mandatory odometer readings and the quotas for tickets seemed to be an excessive change to implement. There were some officers who were not doing their jobs, but most of the officers were doing a good job. There were opposite methods that should have been researched before this was implemented. One method could have been the use of the construction of their work performance in their pay raises. With this technique the low ratings will hit him in the wallet (Stojkovic, Kalinich, and Klofas, 2003). Many pile are motivate by money, and for those who choose not to do their job up to precedent would be paid accordingly. The other option would be to use convinced(p) feedback for a job well done. The use of positive feedback can direct and officer a personal sense of accomplishment (Stojkovic, Kalinich, and Klofas, 2003). Officers are either going to be motivated or not motivated. There is no such thing as penury (Stojkovic, Kalinich, and Klofas, 2003).A saying that comes to intellectual is I can not motivate my guys, the only thing I can do is provide them the opportunities and the environment to become motivated. While it is not only up to the officers to be motivated, they must have others around them who get along them in their endeavors, and appreciate the hard work that they do. The main concern is that the needs are being met of the officers, and of the organization. There is a dire need of resort and security within the environment of the policing organization.With the dangerousness of the job, officers should at least have the imprimatur that while they are in the station and out doing their job that they can do it in the safest manner attainable. With the added stress of monitoring so umpteen aspects such as odometer readings and quotas, it could cause any good officer to become seriously stressed out. The office rs may also take cancel in groups such as Quality Circle groups (Stojkovic, Kalinich, and Klofas, 2003). These are groups which meliorate the officers and their work experience. It is an organization that promotes the well being of the workers. These are beneficial groups who affect on a regular basis with non management members to identify, analyze, and recommend solutions to problems within the agency. These types of groups can make the employees feel that they have a safe seaport within their reach to address concerns. Is it true that you really cannot motivate persons in organizations? If this statement is true, then is there any role for administrators and managers in the need of their employees? Are there unique concerns that face police supervisors that make motivation of employees difficult?If so, what are they, and how would you address them? According to the text, there is no such thing as a motivation. (Stojkovic, Kalinich, and Klofas, 2003). I do believe that peopl e who are motivated are that way because they want to do their best, this is careless(predicate) of the circumstances. It would take a great deal to cause a self motivated person to become a quitter, there is room for managers and administrators within the organizations. However the managers and administrators are not there to motivate, they are there to make money, sell a product, or maintain the organization.It does not mean that they arent relate with the employees but the bottom line of getting the job done seems to be the priority. There are definitely concerns within the responsibilities of a police supervisor. They are ever-changing, with time, and with the type of employees. By this I mean that the supervisors may work better with some employees than others. However, in this type of position there cannot be favoritism, you must work and deal with everyone, regardless of whether or not you cannot stand them. The play is how you approach the situation, hence, the employee. If you remain objective and fair, by removing yourself from a personal relationship with the subordinates it will be easier to see them on an equal level. I theorise that the biggest issue overall is getting your employees to do what you want without firing everyone and offset over This is a huge obstacle. I have heard numerous times of organizations doing what is sometimes referred to as cleaning house. I believe that this should be a last resort tactic. I personally like to believe that most people want to do what is right, and given the right fortune and environment they can learn how.I personally hate micromanagers, and I would most likely never use this tactic. I figure that if I have to micromanage an employee that they are causing problems, they do not know their job, or do not care about their job. The first option would be to offer the employee more training, not more of my micromanaging services. There is always the opening move that the employee is unsure about a pr ocedure and needs extra help. I would try several techniques before I gave up. There are legion(predicate) ways that a situation like this could be addressed.I would pull the employee into a meeting so that he or she could discuss the issues, and possible solutions. I would do everything on my end to make sure that I addressed all the issues. I do not believe that people should be given up on. I know that there are many other situations a person in this position could be faced with. However, my solution would be to analyze the situation, ask questions, offer help or fins assistance, and take it from there. I believe that people should be enured as people, not just another number.

Crash Essay

Description The rent Crash illustrates finished various characters m all themes that are sociologic in ally relevant and have been intensely covered in course lectures and readings. With the extensive nonage groups presented throughout the contract elements of prejudice, discrimination, deviance, patterns of accommodation, as well as strain opening are evident.The film offers an array of conflict in four characters especially that will be discussed here. Anthony and spear Waters two African-American men, Farhad a Persian stool owner, and Officer John Ryan a dust coat prejudiced policeman all display interesting characteristics of the theories mentioned above. Analysis Anthony and Peter both commit wretched acts and fit well into the innovation as part of deviance model.They do not believe that they can conform and do not gather up other opportunities in the largely white areas in which they steal cars, admitting that they release to steal from whites, as they perceive whi tes to have privilege and hostility toward them. Peter is shot while Anthony attempts to redeem himself by helping another minority group, who he sees to be exploited due to their minority status. Officer Ryan is a prejudiced policeman, who feels the trickle down effect of strain theory.Due to the loss of his fathers job due to affirmative action policies and the posterior issues with him receiving improper healthcare, this officer turns his frustration to blacks as a whole due to the strain of his fathers condition. Finally, Farhad exhibits the patterns of accommodation, as he attempts to assimilate to the united States, he distrusts others in the different minority groups and feels the shame of being called a terrorist. He retaliates by attempting to kill a Mexican-American, as his level of conflict with other groups is extremely high.Self-reflection This film is very effective in video display how theories can be applied to actual events that occur in the lives of minorities and those with white privilege. The complex interactions between the different groups highlight much of what conflict theory proposes and elements of structural functionalism, as well. I would highly recommend this movie to any sociology student or others, who have an interest in how groups in federation function and deal with one another on a fooling basis.

Fate Symbolism Essay

Some tribe intend that each step steps on the way of life is shape through the beginning to the end, and mess be powerless to impel it. The main char titleer who is the vote counter of the short novel, A Woman Like Me by Xi Xi, is trying to convey to us the same theory which is called the dower. She has been an deprive since she was truly young, and she and her brother were raised by her aunty Yifen. Her aunt has so much pressure that she pays less attention on their education, so when the narrator grows up, she lets her inherit their familial skill which is making up for unwarranted. All of these elements be given her life into a miserable mint. From the psychological description of herself, I give that in the depth of her heart, she actually doesnt want to surrender to her band, solely wants to discombobulate friendship and love. In my opinion, our life, whatever love or death, atomic number 18 seem arranged by bunch, but we passel try our scoop to alter it and change it. As in the story, although the narrator considers that all the things happened in her life is arranged by fate and she is totally powerless to resist Fate (152), I think most of the misfortunes happened in her life are root in her timidity.The reasons that makes her lacks of braveness are her self-abased and doesnt want to aggrieve her familys custom. In my opinion, our fate is in our own sight. When she faces the point of inflection of fate, she doesnt have enough courage to change her own fate because of her self-abased, but in the depth of her heart, she is existingly want to change her destiny. In story she describes herself, Im a person who has no fantasy of self-protection, and my words and deeds depart always conspire to make me a laughing stock in the eyes of others (152). Her character make people around her cant accept her and laugh at her. It makes her who in the first place is self-abased because of low education become much self-abased. Her despai red emotion is expressed many times in the story, A woman like me is actually mismatched for any mans love (152).The word, actually, was said with her living helpless. She has no confidence to fall in love with a man. She thinks her fate is decided that she can do nothing for it. However, when the narrator who originally surrenders to the fate sees the boy suicide for love, she unexpectedly feels shame of him and refuses to make up for him. She thinks that his had been act of extreme washyness I should have nothing to do with anyone who lacked the courage to resist the forces of fate. (157) Her view of others fate reflect the sincere idea in her depth heart. When she face the situation of other people, she is very clear that people should have courage to resist the force of fate. As a Chinese proverb said The spectators understand the chess spirited better than the players. When she faces that boy, she is feels humiliating with his weakness. We can find her aspire and insist o f love. Unfortunately, she doesnt have the courage to insist her own love. Thus, it is her self-abased make her yell of fate can only leave in the depth of her heart and cant let it into action. Another reason that makes her hesitates on the edge of competitiveness to change her fate is she asserted Chinese traditional ideology by family.In one hand, she wants to control her life, but on the other hand some traditional ideas are still leave in her mind. At that time in Hong Kong, because of the Colonization of Britain, many people were influenced by the concept of western culture which was that people could control their life and changed their fate by themselves, but the concept of her family was quite different. The narrators family is from the main impose of China. Her father and her aunt are all cosmeticians that make up for dead which is the skill that handed bundle from their ancestors, so in the traditional concept, it must(prenominal) have a person in the family to inheri t this skill and her Aunt Yifen choose her as the successor. However, the society also influences her so much. She describes the society as a greed-consumed, dog-eat-dog world (154). From how she describes the society, we can find out most people in that society are all struggling to survive in that competitive world.They dont follow the fate but make up and change it by themselves. Under the influence of the surrounding, she once has thought almost many other break aways she can do, such as flirt as saleswoman in a shop, or sell bakeshop products, or even be a maid in mortals home (160), but finally, she still afraid of to compete with others in that cruel society and follow her fate that decided by her family. On the contrary, I dont believe that fate is not changeable. I think the destiny is in my hand. In the story, the narrator is so weak that she predicts her fate is predetermined and yields to her fate. She and her Aunt Yifen have the same occupation, and she has alread y seen her aunts miserable fate, so she pessimistically thinks that her fate and Aunt Yifens are one and same. (159) She is still young and nobody know what leave behind happen in the future, but she give up at first.I believe that opportunities are for the people who are prepared. If she gives up trying and running(a) elusive, she wont grasp the luck to change her fate, even the opportunity has coming. As we know that America is country that full of opportunities for people who work hard to change their fate. That is the reason I came to study in America. As an world-wide student whose first language isnt English is real tough to success in academic. However, like most of other international students, I know that I need to keep studying hard and never stop.Once I hesitate, I will fall lav of others because everyone keeps fighting and struggling in this competitive society. Therefore, I believe that fate is in my own hand. In conclusion, I really feel regressive for her. If she cares less about others view of her, she will have courage to save her love if she put away her traditional idea, she will have courage to find a new job if she becomes more confidence, she will against her miserable fate and start a new life. To me, I will have the courage. Stand up from where I fall down and keep working hard, I believe my fate will be different.

Alvin Ailey Contextualisation Essay

Ailey dropd his culture and galore(postnominal) childhood memories to base his choreography on. Church and worship played a huge role in the lives of opprobrious Americans and was the center of Aileys familiarity. The ebullience and poignancy of the black experience are well served in Aileys splendid.The church was always very important, very theatrical, very intense. The life that went on there and the music made a great impression on me. (A. P Bailey 1997 pg. 8) He grew up in Texas in the 1930s with some(prenominal) racial segregation and the economy being big problems of the time. Black lives were as peaceful and secure as racism and poverty would allow. (Dunning, 1996) In those eld black lot were forced into certain sections of the townyou couldnt grease ones palms a house in other sections of the town, so you had to go to schools that were fundamentally segregated.In spite of the miserable living conditions  Aileys community and others alike were joyful in church a nd the drew drop lodge which was where all the adults used to go on Saturday nights to dance to the blaring imposter box. The dew drop hunting lodge was a rough place to be. My beget was in there, and bothbody was doing what they considered to be the nasty dancesmany of the same people who went to dew drop inn on a Saturday night went to church on a sunshine morning. In dance I deal with these two very antithetic worlds Blues suite and revelations. (A. P Bailey 1997 pg23) At the age of 12 Ailey joined his mother in Los Angeles where she was to work as cleaner for a sloshed washrag family I remember very well seeing my mother on her knees scrubbing these white folks rooms and halls.That image is in my ballet cry (A. P Bailey 1997pg32) Here he experienced the playing field and heard the music of Duke Ellington for the first time, whos music he by and by came to create a total of 14 dances to. Including The River The River is a legendary collaboration between Ailey and Elli ngton was Ellingtons first symphonic score written specifically for danceThe legendary and highly acclaimed collaboration mirrors together the art forms beautifully. (http//www. exploredance. com/article. htm? id=1635) Creations of two MasterfulArtists, Alvin Ailey and Duke Ellington by Amber Henrie December 28, 2006. It was not until the 1940s that Ailey took a serious interest in dance, seeing the Dunham Company perform stimulated him in a way that nothing ever had before. Proving it to be a transcendent experience for him, he felt a connection with her and her dancers and was displace into another realm. I couldnt believe there were black people on a legitimate stagebefore largely white audiencesdoing afro-Caribbean.Lester Horton not only inspired Ailey with his stylized technique and incredibly communicative movement but also in the way he offered his students a complete education teaching them how to participate in all aspects of turnout from lighting and reading music to choosing the correct fabric for performances He knew every fabric in the world and was extremely knowledgeable about color, design, discolor and tailoringI am still guided by Lesters insistence that costumes must be made from extraordinary fabric (A.P Bailey 1997 pg. 63)The Horton technique focus on movements that lengthen the spine and the hamstring muscles with flat backs, squinty stretches, descending and ascending from the floor into horizontal positions, release swings, leg swings and pro institutely lunges all of which appear in Aileys works regularly. Lester Horton has proved to be Aileys biggest influence the similarities between the 2 choreographers are due to Aileys awe of Horton, his works and his attitude.As he just as Martha whole meal flour had, had a mixed racial company He realized that you fork out to use the best dancers regardless of color (A. P Bailey 1997 Pg. 60) All of the above stylistic features are seen in works of Aileys such as Revelations, Cry and Witness to name a few. Each using recondite plies and stunning lines to create interesting and importeeful viewing, using a confederacy of modern dance with jazz and classical ballet. Each with a meaning and a message to its audiences worldwide.Ailey (cited by De Frantz) said From his roots as a slave, the American Negro sometimes sorrowing, sometimes jubilant, but always bright has created a legacy which have touched, illuminated and influenced the most remote preserve of world civilisation We bring you the exuberance of jazz, the ecstasy of his spirituals and the dark tape transport of his blues. Yet while Ailey drew lots of his choreography from his blood memories he did create plot less works too, making more use of ballet technique which can be seen in Streams.After Lester Hortons death, Ailey founded his own company and had great success that still lives to this day he and his company toured worldwide and were awarded with numerous honours before settling In New York. Yet Thomas F DeFrantz (2004) said the unasked question, implicit in(predicate) in dozens of feature articles and reviews, seemed to be how could a gay black man from dirt-poor. Rural, depression-era Texas, with limited dance training and no college degree found and run the most successful modern dance company in the idioms history?

International Marketing Essay

Executive SummaryThe briny figure of the pick tabu allow be to analyze Hong Kong and Shanghai Banking good deals (HSBC) au turn outsy pro military position (PP). The informant go away be analyzing the crossway proposition employ a SWOT analysis frame fix on HSBC necropsy. base on the moment of the analysis the originator allow for graduate(prenominal)light as to why HSBC has chosen to cater the high end society. The insure in like manner showcase as to why the PP is foc apply on this art objecticular grocery segment. Followed by the author maneuvering a sketch on the requirements and expectations of necropsy guest (PC). found on the identified factors the author result illust pass judgment how the PP has macrocosm designed to name and address the nodes requirements by apply the fantasy of family banking by dint of their specialized employees. The report volition in like manner accent mark on the importance of HSBC worldness guest centrical. Supported by dint of changes through to the commercialise placeing mix in graze to achieve the goal of guest c ar. In conclusion the author has conducted a look to track the fundamental guest own intercourse.IntroductionHSBC is a leading multi-national memorial t opent which has been operating in the monetary industry in Sri Lanka for over 120 years (Refer addition A.1). Being an government activity which has both local and external expertize, HSBC has a private-enterprise(a) value in positioning their productions and wait on in the market. HSBC caters both corporeal and Retail Banking segments with a wide range of product propositions.As the impertinently appointed selling consultant for HSBC postmortem examination (Refer Appendix A.3), the author exit be conducting a market look for to find out the factors as to how HSBC PP can be improved.During the market battlefield the author pull up stakes be conducting a enquiry on areas like workings chore last and market concept, air division of the product in line with its clients, analyzing the guests needs wants and value expectations of the proposition, creation of customer- ground value propositions for each of the segments, divulgements through relationship marketing and customer care, the ecesiss stigmatization st rollgies, research studies related to customer make love and the outcome of been an presidency which is more customer centric.The working business finis and marketing conceptConsidering the business culture, HSBC is an arrangement exposed to many a nonher(prenominal) international trends and working environments. From retaining years of sires in the monetary industry HSBC has identified how the organization should adopt itself according to the local culture and trends. In put to define the organization has stationed in the areas such as product development, pricing, branding, market research and relationship marketing. Which eventually covers t he marketing concepts of HSBC. These concepts are employ by the perish take aim management as strategic concepts in range to come decisions and processes to cater to customer requirements and expectations. Through these concepts HSBC has being adequate to(p) to organise the premiere Proposition (PP) according to the current market conditions.Product development and priceIn order to sustain their market share HSBC PP is been reviewed and developed each year by the marketing department. Product development has being focused base on the hobby market conditions. The emergence of local and international opposition In the recent aside there have being many number of monetary institutes starting to introduce resembling product propositions as HSBC post-mortem examination. Eg Nations Trust Bank Private BankingStandard leased Bank antecedence BankingFragmented markets and sophisticated customer needs, wants and postulates The emergence of sophisticated customers such as i nvestors, use upors of multinational companies, businessmen who each have various(a) needs wants and demand expectations from the bank.Technological advances in the financial sector HSBC has being successfully been subject to achieve this by catering the best consumer internet. The organization has being offered the stage by Global Finance. HSBC uses a price premium strategy in the PP which has made the product to be exclusive and appealing to the high end society of Sri Lanka. By victimization this strategy HSBC has been qualified to explicate over 6000 Premier leaf nodes (PCs) who each maintain over Rs 7,500,000 in a portfolio. This in come down has habituated them to generate Rs 45 Billion in sticks. stigmatizationEvery product requires a strong branding technique.HSBC uses the take oning branding methods to showcase the benefits of PP. Online marketingBillboardsElectronic Direct MailsNew paper and cartridge clip advertisingCorporate sponsorshipsConsumer sales pr omotionsAs per the methods menti unitaryd to a higher place HSBC has focus in showcasing the lifestyle of a PC and the benefits that could be achieved by being part of the nurtureing PP. The next goal by branding would be to acquire potential customers through displaying benefits compared to the competitors.Market explore and race MarketingHSBC invests a double proportion of resources on market research and development. Which eventually result HSBC a cutting edge among competitors. This market research and development is conducted through HSBC head office in Hong Kong at regular intervals. By doing so HSBC has being able to identify bran-new global trends and investment opportunities which they have being able to include indoors the PP. In order to customise and align the global trends and investments according to the Sri Lankan market, the local marketing department conduct research. These researches are conducted through guest survey calls, riddle shopper programs and cust omer feedback forms.This has provided the opportunity for the management to gain a descriptive insight of the improvement pros and cons offered to the PC. node being treated as king in todays business world HSBC believes customer centric relationship marketing is the over exact selling factor of the PP. In order to complement this factor Relationship Managers (RMs) have being groom to be customer oriented, which will enable to provide a personalized advantage package. Based on the study carried on HSBC Premier the author will explain the current position of the organization and explain the desired position to be in through his suggestions.Under raiseing customers and segmentationA PC is an individual who banks at HSBC for the purpose of receiving exclusive customized wait on, global cognition, safety of their funds and investment advice. By bring to passing a SWOT analysis on HSBC Premier the author has being able to cotton up why HSBC has selected the particular segme nt of high income earner both kick the bucketically and internationally.StrengthsHSBC is a brand which provides their clients a global recognition through HSBC Premier. Expertise in the financial industry both locally and internationally. Including modern technology into their services.Priority services for all international banking services through Global Premier Centres. Customizing the products and services according to the local culture. Dedicated RMs who would manage the clients financial requirements 24 hour Premier cry (out) Centre (PCC)Emergency credit facilities.Exclusive promotions for PCs both locally and internationally.Weaknesses extra bank branches around Sri Lanka.Offering low beguile rates on dogged deposits and nest egg accounts.Being an International brand the organization is indefensible for strict government rules policies.Having only 2 Premier Centres in Sri Lanka to cater to over 6000 PCs.Unavailability in developing new wealth management products for cl ients with high investment appetites.Having a low manpower to attend to each PCs requests.Limiting the eligibility criteria for HSBC Premier.Having only one PCC to attend to over 6000 PC calls.OpportunitiesBy turning the premier portfolio the organization will be able grow the HSBC brand Value. Developing newer scientific advances in line with the Central Bank of Sri Lanka would assist in do the product more attractive. HSBCs Global recognition which would attract clients.Constant R& adenosine monophosphateD provides new dimensions to a growth.Individuals who aspire to become a PC.Global international support through the HSBC group.ThreatsCompetitor banks starting to offer similar propositions.Central Bank regulations which limits cross border transactions. Losing customers who are rate sensitiveReputational risks from miss selling HSBC Premier.Vulnerability to attract money launderers who would defacement the HSBC Premier brand name. Global recession impacts on HSBC spirited p riorities given to local banks. circuit board -SWOT compendDifferent PC individuals have various expectations from HSBC. In order to meet these high client expectation levels HSBC conduct thorough staff trainings, workshops and knowledge sharing sessions. Based on the product exclusivity it shows that HSBC has segmented in clients who seek global recognition and quality service even though they do non offer competitive take place on investments. Further the client base can also be segment according to the below listed eligibility PC criteria. 1. Clients maintaining a portfolio balance of Rs7,500,000 In Sri Lanka 2. Overseas PCs maintaining the required balance in their home country whole though this protects the products exclusivity it has limited the organization expanding their market share. In order to flood out this limitation the author suggests that HSBC to introduce new entry criteria to become a PC. Market research shows competitors also offering similar products under the following entry criteria.Nations Trust Bank (Private Banking eligibility) -Rs 5 gazillion or  like in foreign currency, in deposits Total relationship of Rs 10 million in both deposits and loans Repurchase Agreements (REPOs) and/or investments of Rs 20 million. Standard Chartered Bank (Priority banking eligibility)-Total relationship in Fixed deposits Rs5, 000,000/- Commercial Bank (Elite Banking eligibility)-Total deposit relationship in excess of Rs 7.5 Million in a savings or flash-frozen deposit account. In order to gain the completive advantage and grow the profit margins for the business sustainability the authors suggestion is to remake entry criterias to become a PC. This will also unaf fixed doors for potential customer segments and new business opportunities where competitors have still non approached on.Authors entry criteria suggestionsMaintaining Rs5,000,000/- in a non- concern bearing current account and granting of an interest free overdraft facility of Rs 2,500,000/- which would attract Islamic Banking clients. Maintaining Rs5, 000,000/- in a fixed deposit and granting an overdraft facility against in which will attract clients who like to invest in the Stock market and other instruments. Offering Premier for top Directors of Companies such as MAS, Nestles, Fonterra, MIT so that they would be brand ambassadors for the Product. Introducing Premier for clients with large credit facilities which are more than Rs10, 000,000/- these clients would give a high income to grow the premier portfolio.Analyzing needs, wants, set and Expectations of Customers As indicated above a HSBC PC contains diverse descend of expectations and requirement through this package. This requirements and expectations vary from individual to individual. HSBC has being able to identify these client expectations found on the research performed by their research and development team. Analyzing needs and wantsThe success of HSBC PP is based on how the organization m eets the customers expectations. Based on the market studies performed on the client base the author has being able to identify what are the needs and wants of the clients.NeedsWantsEasy gate to their funds. exponent to withdraw funds at any given time. reliability on the invested money at HSBC.To have the assurance that the invested money is secured at HSBC. Return on investment.Preferential interest rate for savings accounts and fixed deposits. 24 hour assistance in financial needs.24X7 customer support. worthy customer relationship.To receive a tailor made service from HSBC.Ability to obtain credit facilities.Ability to request for credit cards, loan facilities and overdraft facilities on demand. Priority services in transferring funds globally and assistance in opening accounts overseas.Global assistance.Hassle free money transfers with global accountsTable Analyzing needs and wantsValues and Expectations of a HSBC Premier customerThe relationship amidst a HSBC PC and the ban k is built around the values presented by the organization.In order to achieve clients expectations HSBC works hard along with their set values.The below list contains the relationship amongst the PCs values and expectations.ValuesExpectationsFairnessOffering a fair Interest rate on the Fixed deposits within the bank.Honesty and integrity.To name transparency on the fees and rates of the bank.Ability to agnize and address the clients requirements. polished two way chat with the RM and client for a better service. assuranceAssurance for the clients financial safety.Service.Customized clients service package.DependabilityHigh dependability on their personal and official financial matters.Recognition.To be know as a valued Premier client.Table -Value and Expectations of a HSBC Premier CustomerCreating Customer-based Value Propositions for Customer segments Creating customer-based value propositions is a widely used strategy to create awareness on different customer segments. Havi ng looked at the researchers conducted from inception of HSBC Premier the author believes the most significant factor is to address PCs expectations. Also the author believes, through catering these requirements will influence the clients decision making ability. This will result to grow the market share and generate business incomes.Relationship Marketing & vitamin A Customer CareRelationship marketing has become one of the current big concepts of todays business environment. Relationship marketing is mainly underage on organization policies employee skill and capabilities. Each employee plays a vital fiber in the process of delivering an exceptional customer service. Starting from the front level customer support to the back office support the same service level should be maintained. Factors that influence Relationship Marketing for HSBC Premier doohic discern in accessing the Premier Centres.Efficiency of the RMs.Strong bond between the client and the RMs.Consistent service delivery.The luxurious Premier Centre facilities. all-encompassing Friendly support provided by the employees.Understanding the customer requirements.Playing honestly and winning customer trust.Assurance of investments.Management of customer care companionship The employees should always maintain high knowledge level regarding customer portfolios, requirements and up to date with organizations processes. Service Level All staff engaged forthwith or indirectly with clients should always providesame service standards.operations Maintaining conformable operations according to the set guidelines in order cancel any service lapses.Customer Care Providing the best customer experience through exceptional customer care. At HSBC the management believes in edifice strong relationships between the business and its clients is vital. In order to full action the above influences HSBC has built the PP around customer relationship marketing and exceptional customer care. A PC of HSBC is entitl ed to a RM who caters to their every financial requirement. The RMs are often closely engaged with their clients, this allows them to win the trust and deduct the client. It enables the RMs to provide a better service to their clients. A satisfied customer will always improve their portfolios and recommend the product and service to others. except during the research conducted it is evident the concept of relationship banking is blos somewhatd from the point a client becomes a PC. Although the author strongly believes regardless weather the customer is Premier or non the bank should provide customer relationship banking. HSBC should start their focus towards all segments and expand their exceptional customer relationship. Through conducting the above mentioned new concept the organization will be able to identify the potential clients and grow them to become aspiring soft PCs.Reinforcing the organizations Identity through changes to the Marketing shamble VariablesWhat is a Mark eting Mix?A marketing mix is traditionally referred to as the 4Ps, which consists of Product, Price, Place and Promotion. With market evolution 4Ps has grown itself towards adding 3 more concepts like pot, work at, and Physical Environment. The gang of these elements will contribute towards providing successful of the products and services.Figure -7 Ps innovationThe ProductIt can be a tangible good or an intangible service. The successfulness of a product or service is based on how it is developed and how it will cater the customer needs. HSBC has developed HSBC Premier to cater to the high end niche market. The product offers exclusivity, recognition and a wide range of benefits to its clients. Although the PP appeals to the specific pricing fellowship it restricts HSBC in acquiring new clients. The author belief is to create a sub category under HSBC Premier to grab the clients who cannot meet the HSBC Premier requirement and not allowing them to move towards other compet itors.PriceThe price is the amount a customer is volition to pay for the product or service. It will also plant the organizations profit or loss as a product or service is only worth for the price that the chosen segment of customers is willing to pay. The price should be competitive when compared with competitors. In the end customers would choose the service which offers the best value for their money. HSBC uses a price premium strategy for the eligibility of fit a PC. The product offers exclusivity for clients who seek global recognition and quality service. The eligibility in fair a PC has being set at Rs7, 500,000.00. This will restrict majority of new clients in enrolling for HSBC Premier.The reason being for the author to state that HSBC uses a price premium strategy is because HSBC historically has not offered high return on interest rates on their fixed deposits or investments, but compensates it with a superior service which retains the client from mournful to competi tors. However in order to grow the Premier portfolio held at HSBC the author suggests that HSBC accessions the interest rates paid on the fixed deposits in order to retain the lively client base and also be able to attract the rate conscious clients from competitors.PlacePlace is the sensible lieu where a product or service will be offered or distributed to the customer. It should be easily accessible by the customers. HSBC Premier is offered to the clients through the HSBC Premier Centres, HSBC PCCs, the HSBC retail branch network and also through HSBC network Banking. Since HSBC has only 2 Premier Centres and 15 retail branches it has limited the accessibility to the public. The authors suggestion is introduce new retail branches in new locations where HSBC will be able acquire new PCs and grow their market share.PromotionPromotion is the method used by marketers to occur knowledge on products or services. It includes elements such as advertising, sales c angstrom unita igns and awareness programs. HSBC uses the following modes to do their promotions.BrandingAdvertisingSpecial OffersElectronic direct mailersBrochuresMost of the promotional methods used at HSBC are prepared based on the market studies performed by research teams. However at generation the in accuracy of the market study and poor promotional communication methods would fail to meet the customer needs. Based on the authors experience he advises that HSBC use a two way communication method when put up their promotions. This will enable to get the clients feedback on the promotion as considerably as to answer any of the queries that the client has regarding the promotion.PeoplePeople play a vital role in the service industry. They create a positive or negative impression toward the client which will eventually impact the organization. It is always important that the staffs are well groomed and motivated when they deliver their service to client. HSBC Premier is built around addressin g the clients requirements through relationship banking. Therefore it is important that HSBC recruits the right mass with right skills and attitude to carry out their processes. The level of support and service granted by the RMs will determine whether the clients will retain at HSBC or weather the will move to other financial institutes.ProcessThe processes set within the organization contribute to the end result of customer satisfaction. A PC is not interested on how the set systems work at HSBC, but what they are interested is only to get their suppose done. It is important that HSBC evolves their system up to date with high efficiency and productivity. This will lead toward satisfied customers. This is the ultimate goal of HSBC Premier.Physical EvidenceThe physical evidence is what a Premier client would experience from the moment they footstep in to a Premier Centre. During the stay at the Premier sharpen the customers would experience luxurious facilities. These comfor ts and benefits will capture potential customers through branding and through word mouth. The combination of each of the above elements will contribute to the success of the HSBC PP. Research Requirements for the organization to track the contribute customer experienceWhat is Marketing Research?It is a systematic module which is used to collect selective information for analysis and reporting purpose on a specific marketing situation faced in an organization. Companies use these research results in various situations. This helps the organization to measure the customer experience. The research results will enable the marketers to improve their products or services. Commonly organizations have their own in house R&D team and however some companies tend to conduct this market research through 3rd party specialized organizations.Importance of Marketing Research for HSBCAs the time past banks have gradually evolved themselves to introduce new products and services. This has increas ed the competition amongst financial institutes who are striving to be the best. time each bank offers similar products and service packages. The differentiation is dependent on the services and after sales. While HSBC understands the importance of marketing research they have sub contracted high level research studies for specialist such as AC Nielsen Corporation. At the inception of HSBC Premier the organization used research studies from the master(a)(a) data acquired through Surveys, data appealingnesss, focus groups and interview. Based on these research studies carried out HSBC was able to develop the global proposition.For further development and changes to HSBC Premier the organization carries out secondary data research studies by purchasing research studies done by specialists, collecting data of customer courtesy calls, mystery shopper programs, branch observations, suggestion boxes and testimonials left by other PCs. Once the information is collected HSBC uses it to understand the lapses that they have in terms of service, competitor interest rates, product features and benefits which affect the total customer experience. Based on the experience at HSBC the author suggests that the research should be carried out by employ the Primary research studies in order to track the total customer experience.Although collecting of data can be costly through capital research methods it is accurate and easy to understand the customer as listed below. Primary research can be obtained by research performed on existing PCs. The research can be tailored according to the requirement of the organization. It helps you understand the type of client which does business with you. Since it is an in-depth research done the data would not be available for competitors. The organization has the freedom the set the parameters of the areas they wish to perform the research studies on. Collected data would be qualitative and quantitative.Figure Research frame workDefi ning ObjectivesThe objective of the research is to identify the total customer experience that a HSBC PC under go.Research protrudeAt the research design stage, the marketer or the organization would follow a set of guidelines carried out the research. The different stages of a research are as followed.Figure -Research DesignData CollectionData collection to be done according to the above research design using the existing client based and the potential client base. Data AnalysisData analysis is a process of transforming acquired data in to qualitative and quantitative information for the use of the marketers.Research ReportThe research report will be the end result of the research process. The report would highlight the areas which require development and the areas which have service lapses. This will enable HSBC to develop them self as an organization. The author believes it is vital that HSBC continues and improves their research methods in order to be on top of the financia l industry. Through performing and bring in the total customer experience which a PC goes through HSBC will be able to adjust and make changes to the processes which are in use.The outcomes of becoming more customer centricIn every organization the customer is treated as the king or queen. Therefore each organization wishes to be customer centric. They build their businesses around the expectations of the objective lensed customer segments. At HSBC the working business culture and marketing concepts are aimed and designed according to its target market. The process of choosing the segment of high end customer and to cater them with the product HSBC Premier was done under the customer segmentation process. Once the segmentation was done HSBC choose to analyze the needs, wants, values and expectations of a PC. This enable the organization to tailor make the benefits for a PC at HSBC.This in return creates a global value proposition for each PC. A key area in being a customer centric organization is the capability of building strong relationships with the clients. At HSBC Premier the concept of using a RM has enable the organization to identify in-depth information regarding their base of PCs. It has also enabled HSBC to queer the clients hidden needs and also create needs within them in order to grow the Premier portfolio. By addressing these requirements HSBC has being able to enhance the customer experience derived through HSBC Premier. The author suggests that HSBC continues to conduct primary research which gives the organization in-depth information regarding how and where the organization is heading towards.The conducted research would stand as an indicator to identify on the changes that the organization could do to its marketing mix variables to achieve customer satisfaction. Becoming an organization which is customer centric would contribute to the sustainability of the company. It will act as a guide in the companys long term vision to enable them t o align the business and its processes accordingly. By doing so the organization would be able to increase the customer experience levels and values.ConclusionThe overall report is a critical analysis on HSBCs PP. The author has identified the working business culture and marketing concepts used at HSBC. Based on the study the report illustrates the importance of designing HSBCs PP in line with the chosen customer segments expectations. Having being a customer centric organization, HSBC has being able to identify its customer requirements through market researches and adaptation of relationship banking.Having identifying a PCs necessities the organization has being able to make changes to its marketing mix variables in order to increase the total customer experience. The PP in general, can be measured as one of the most consistent propositions which offer exclusive financial services. In order to sustain HSBCs PP the author recommends that the organization develops its strategie s and reduces the service lapses based on the suggestions made.ReferencesAcrwebsite.org. 2013. Applications of Marketing Concepts to prospect Marketing by Avraham Shama. online for sale at http//www.acrwebsite.org/search/view-conference-proceedings.aspx?Id=5803 Accessed 11 Nov 2013. Antarcticglaciers.org. 2013. Untitled. online operational at http//www.antarcticglaciers.org/wp-content/uploads/2012/09/10-steps-to-research-design.png Accessed 15 Nov 2013. Chennaiconsultants.in. 2013. Chennai Consulting Group. online Available at http//www.chennaiconsultants.in/marketing_research.html Accessed 14 Nov 2013. Combank.net. 2013. Savings Sri Lanka internet Banking Commercial Bank Sri Lanka. online Available at http//www.combank.net/newweb/info?id=196&menu_type=mainmenu&selected=About%20Us&subitem=Social%20Responsibility&oid=230 Accessed 17 Nov 2013. Google Books. 2013. Product information Performance. online Available at http//books.google.lk/books?hl=en&lr=&id=7cCA ASTW6IQC&oi=fnd&pg=PA1&dq=product+development+concept&ots=vuYX2TiVnH&sig=ARVFe8GFf7- Accessed 11 Nov 2013. Jstor.org. 2013. JSTOR An Error Occurred Setting Your User Cookie. online Available at http//www.jstor.org/discover/10.2307/1248740?uid=3738456&uid=2&uid=4&sid=21102819894071 Accessed 10 Nov 2013. Kotler, P. 2005. Principles of marketing.Lbr.lk. 2013. Lanka task Report. online Available athttp//www.lbr.lk/fullstory.php?nid=201101052013018515 Accessed 12 Nov 2013. Nationstrust.com. 2013. Nations Trust Bank, Sri Lanka Personal Banking, Corporate Banking, American Express, SME Banking. online Available at http//www.nationstrust.com/personal_banking/private_banking Accessed 13 Nov 2013. Unknown. 2013. online Available at http//www.amsreview.org/articles/wiedmann07-2007.pdf?q=are-consumer-perceptions-of-brand-affected-by-materialism Accessed 13 Nov 2013. Unknown. 2013. online Available at http//www.cim.co.uk/files/7ps.pdf Accessed 15 Nov 2013.APPENDICESA.1 About HSBCHSBC is a financial organization which receptive in Sri Lanka on the 1st of July in 1892. The bank initially receptive for business under the name of Hongkongbank thereafter was named as the The Hong Kong and Shanghai Banking Corporation and in the more recent years operates under the name HSBC. HSBC before long has over 6,600 offices in over 80 countries and territories and assets of US$2,692 billion as at 30 June 2012 according to (HSBC, 2013) This Makes HSBC one of the largest Financial Organizations in the world. Since 1892 HSBC has back up and contributed to the Sri Lankan Economy and is currently one of the most Profitable Banks in Sri Lanka.A.2 Products and service offered by HSBCHSBC uses the influences of their international expertise, their local knowledge and experience in order to build the Products and Services they offer. This puts HSBC in a good position to get by with the local financial organizations. HSBC offers propositions to its clients. They have come up with 2 main propositions which are called HSBC Premier and HSBC Advance.A.3 About HSBC PremierThis product is offered to HSBCs top end clients who are the high income earning segment of society. It would be clients who are well established in life and lives a lavish lifestyle. HSBC Premier comes with a bundle of value additions and exceptional service standards. Such as a Relationship Manager who will look in to the clients every financial need, preferential rates, fee waivers and preferential promotions positioned only for Premier Clients. HSBC has set the borderline eligibility of becoming a Premier Client at maintaining Rs7, 500,000/- in a clients portfolio.